Video Graveyard

Musicians are clearly the spokespeople for any business from restaurant chains (MC Hammer for Kentucky Fried Chicken) to filing taxes (Vanilla Ice for TurboTax). Why not? People love music and, furthermore, they buy products so it is a winning combination. The downside to this is that, usuallly, the ads are extremely cheesy and do very little to help the artist's reputation (see MC Hammer ads circa 1991-93 for any and all examples). In this case,it increases my love for a band and makes me hungry. This is an ad for an Atlanta restaurant, Elmyr, featuring Mastodon guitarist/vocalist Brent Hinds that parodies pharmaceutical ads and is as spot on of a parody as one would need to be. The only thing missing is Hinds riding a motorcycle but still there is golf, yoga, fishing and the guitarist eating a deliciously huge burrito. Hands down, this commercial makes me love Mastodon even more than I already do which is close to impossible. Now if only I had a burrito in my hand.

Mastodon To Release Live Album In March

On March 15, Mastodon will release Live at the Aragon, their first official live album and DVD. The 12-track live set, recorded on October 19, 2009, features the band's latest release, Crack the Skye, performed in its entirety along with tracks from their previous albums (Remission, Leviathan and Blood Mountain) and their cover of Melvins' "The Bit." According the band's website, the accompanying DVD will contain a 58-minute tour film including the visual projections from the tour. In addition to the set, there is a limited edition bundle being sold through the website that features the Live at the Aragon CD and DVD set, a custom Mastodon guitar pick tin with six Mastodon picks and a reproduction of the tour laminate. The bundle can pre-ordered here for the incredibly (read: amazingly awesome) low price of $29.99. The tracklist, according to Pitchfork, is listed below.

BlackDiamondSkye Tour Dates

Once rumored, it is now confirmed that Deftones, Alice In Chains and Mastodon will perform together for a month-long fall tour entitled BlackDiamondSkye, named after each of their current releases (Alice In Chains' Black Gives Way To Blue, Deftones' Diamond Eyes and Mastodon's Crack The Skye). The tour begins September 16 in Chicago and ends October 16 in Las Vegas. This might be the one occasion where it really does not matter who opens because there is a zero percent you will be disappointed by this concert. Check out the dates and venues after the jump. 


September 16: Chicago, IL - Charter One Pavilion at Northernly Island
September 17: Detroit, MI - DTE Energy Music Theatre
September 18: Toronto, ON - Molson Canadian Amphitheatre 
September 20: Uncasville, CT - Mohegan Sun Arena
September 22: Boston, MA - Agannis Arena
September 24: New York, NY - Madison Square Garden
September 25: Camden, NJ - Susquehanna Theatre
September 26: Fairfax, VA - Patriot Center
September 28: Atlanta, GA - Aaron's Amphitheatre at Lakewood
October 1: St. Louis, MO - Scottrade Center
October 4: Denver, CO - Red Rock Amphitheatre
October 7: Vancouver, BC - General Motors Place
October 8: Seattle, WA - Key Arena
October 9: Portland, OR - Rose Quarter Memorial Coliseum
October 12: Los Angeles, CA - Gibson Amphitheatre
October 15: San Diego, CA - Viejas Arena
October 16: Las Vegas, NV - The Joint

In Case You Missed It: Mastodon Performing On Late Night With Jimmy Fallon

Mastodon appeared on Late Night With Jimmy Fallon last night and to perform "Divinations" from their latest album, Crack The Skye. Check out the video after the jump and check out the yeti in the background...and on the stage.